Blog Series: What does Digital Parenting mean to you?
As part of an on-going blog series that began last week, we have interviewed some internet safety experts, parenting experts and industry leaders and are pleased to present our findings. Our questions centered around 'digital parenting' and what people thought were the biggest issues regarding this subject. 
Today we are featuring responses from our friend Deb de Sherbinin the President of KidSmart. KidSmart develops, brands, launches and grows products targeted to kids and their families.
uKK: What is the biggest challenge today facing parents of digital children?
Dde S: Here are a couple of statistics to consider first. Nielsen study states 70% of children in homes with tablet computers use these devices regularly for education and entertainment
· Joan Ganz Cooney study states 20% of kids under the age of 5 use the
internet weekly and 60% of kids 3 and under watch videos online
The biggest challenge is for parents to offer their children high-quality content in a safe
online environment where they aren't exposed to predators, and where they can only
view age-appropriate content with no violent or sexual content or ads.
uKK: How has parenting changed with the introduction of so many
digital devices?
Dde S: Portable devices such as smartphone and tablets offer parents a great
babysitter for kids while at home and on the go. However, many apps and
games aren¹t designed to be used by young children. The challenge is for parents
to provide high-quality on-line experiences in a safe environment accessing
sames, stories, movies, TV shows and apps on-line that don't include ads for sugary
foods or show violent or sexual content.
uKK: How is childhood affected by the introduction of many digital
devices?
Dde S: Babies are now growing up using smart phones and tablets. A concern is that
children have too much screen time and are exposed to violent or sexual
content. As children grow older and become involved in creating their own
content on-line, then there is a risk that they may make fun of their
peers or be publicly be made fun of or even bullied. Words and pictures that
are placed on the internet live on and can be shared by many. Hurtful
content can devastate a child in extreme situatio have led to
suicide.
On the other side, there are many companies focused on developing apps to combine the fun of play with learning. These educational apps engage kids in the world around them in a playful way making it easier to learn subjects that may be challenging to them in a traditional classroom. There are many success stories about children learning to read or tackle math problems by playing with apps.
uKK: What are the most dangerous issues online, in your opinion?
Dde S: Online predators luring kids, cyberbullying, sexting, violent content are
all dangerous. Teenage boys secretly filming sex with girls
and then placing it on Facebook and other social sites is a huge issue..
Today's children grow up at a time where their lives are played out in
public through the use of internet- Facebook, Instagram, Tumblr. Privacy is
hard to come by.
Thanks, Deb!